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Practice Twitter To Cut The Blather
All presenters should Twitter, to practice compressing an idea into 140 characters. More clarity, more impact. End of post. Blather.
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New MICE.net article: Question Everything
When most companies plan an event, they’re focused on the ‘how?‘ rather than the ‘why?‘ So there are endless meetings about what brand of wine to serve, and whether the delegates should be arranged...
View ArticleTelling A Story With Numbers
If you present with numbers, you know how hard it is to bring them to life. Not all of us can be as riveting as maths lecture wizard Matthew Weathers. Here are some useful tips from Lizzie O’Leary of...
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Death of A Pitch: Lessons From Mickey Mouse Man
‘Creativity is my middle name!’ Researching your audience is probably the most important element of your presentation. Doom awaits those who neglect this. Over the weekend I had dinner with another...
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Secret Men’s Presentation Tips
Are you a man? Do you present to women? Did you know there’s a single, vital element of your presentation that you’ve probably never considered? One that’s never mentioned in the presentation tips...
View ArticleThe TED Commandments: lose hustle, win friends.
There’s a time and a place for a sales presentation, and conferences aren’t it. People pay good money to go to conferences. In return, they want to learn amazing new things, discover future trends,...
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Conan O’Brien vs The G Man
Now where was I? Sorry about the two months off. Ironically, all my spare time got consumed by a couple of heavy-duty presentations. You always underestimate how long it takes to develop a completely...
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New MICE.net article: Q&A
There’s a new issue of MICE.net magazine on the streets. This issue, my column questions the ancient convention of Q&A (the event kind, not the Tony Jones TV show that sends Twitter into...
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Jargon Buster Tip: Sacrifice Your Offerings
“The shareholders must be appeased!” Here’s a quick tip to cut the jargon factor in your presentations. Drop the word “offerings”. Personally, it makes me squirm whenever I hear some marketing manager...
View ArticleHello Cleveland!
Most things you need to know about staging large events can be learned from This Is Spinal Tap. What event producer hasn’t turned up on site to find some equivalent of a 18-inch high Stonehenge set,...
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